As anticipated, the 2019 NEMOA Fall Summit provided a great opportunity for marketers to gather and network while sharing insights and lessons learned...
Data-driven Insights Help MacKenzie-Childs Increase Sales, Customer Acquisition
In late 2017, home décor retailer MacKenzie-Childs found itself at a bit of a crossroads. Business was good, but the company's leadership was not content...
2019 NEMOA Fall Summit Sessions to Attend
This Wednesday, Sept. 11, the 2019 NEMOA Fall Summit kicks off in Chicago, Illinois. The three-day gathering will bring together retail marketing...
A Look at the Impact of Tariffs on Retailers
The ongoing 'trade war' between the United States and China continues to cause concern in global markets. The recent announcement of additional tariff...
QuickPivot's Observations from eTail East 2019
Last month we had the opportunity to attend and sponsor eTail East 2019, one of the largest retail conferences in the US, right in our backyard of Boston....
Five Can't-Miss Sessions at eTail East 2019
eTail East 2019 kicks off in Boston, Mass., on Monday, August 19. The four-day event is one of the largest gatherings of retail-oriented professionals in...
Demystifying Marketing Data Solutions
“We already have a data solution that stores and manages our customer data. We don’t need anything else!”
But is that truly the case? Do you have a...
Integrating Direct Mail Into Your Digital Marketing Strategy
While digital marketing is all the rage today, direct mail marketing – which includes items like catalogs, coupons, flyers, and self-mailers – continues...
How a CDP Makes Unified Customer Data A Reality for all Retailers
To compete in a fast-paced and competitive market, odds are good that retail organizations are using a number of different systems in their day-to-day...