As well as being a major buzzword and top “industry trend” for 2017, machine learning is a powerful tool with a lot of applications. It’s not just for...
Loyalty in the Age of the Digitally Native Consumer
In just about any industry, customer loyalty is driven by the amount of trust a person has in a brand. Does the brand consistently do what it says it will...
Saving Financial Services in a Fickle Digital Culture
According to a recent survey, more than half of banking executives want to improve their social and mobile channels. However, the same survey revealed...
3 Tips to Convert One-Day Sale Shoppers into Long-Term Customers
We still talk about the “holiday shopping season” in America, but really it’s the dedicated one-day sales that grab the attention of consumers and the...